Toldright secures multi-million dollar Series A funding led by Oneteam partners and Vertus Ventures


ORLANDO, Florida., July 19, 2021 / PRNewswire / – Toldright, a unique platform for on-demand video production resources and technology of its kind, today announced the completion of a multi-million dollar Series A investment with major investors OneTeam Partners and Vertus Ventures. The funds will be provided to identify development opportunities and to support tellright’s further growth.

Providing an end-to-end video production solution that offers accessibility, efficiency, unparalleled value, and compelling content, Tellright empowers businesses of all sizes to get their story right.

Created by world-class industry leaders, tellright has produced compelling content for well-known brands such as Adobe, CDW, Citi, Dell, Draft Kings, ESPN, National Football League Players Association (NFLPA), Showtime, The Tiger Woods Foundation, Twitter, United, Olympic and Paralympic Committee of the States (USOPC), Xerox, and many others.

“It was important for us to work with the right investors who reflect our mission and really understand the value of our brand,” said Max Heinemann, CEO and co-founder of tellright. “We are very pleased to have OneTeam Partners and Vertus Ventures as two key investors in our Series A round who confirm our success and provide us with the resources to expand and accelerate our growth.”

The lead investor, Vertus Ventures, is an investment group founded by a team with over 45 years of experience in private equity, banking and equity management. Vertus works with small and medium-sized companies to finance and develop strategies that unlock potential and transform industries.

“We are very excited to be working with tellright to scale their business,” said Tyler Brown, Partner at Vertus Ventures. “I am consistently impressed by the unique business model that Max and Adam (President & Co-Founder) have built and the incredible team that they have built. We are proud to support tellright’s leadership team in developing a strategic plan for further growth and support the company’s mission to open the doors to a new level of video production. “

OneTeam Partners, the joint venture between the NFL Players Association (NFLPA), the MLB Players Association (MLBPA) and RedBird Capital Partners, works with world-class Players Associations to help athletes maximize their naming, image and likeness rights by changing the way athletes interact with companies.

“Toldright is a leader in video production innovation, opening doors to new levels of access, efficiency and quality,” said Brent Stehlik, President of OneTeam Partners. “We are excited to support the company’s growth as it brings to the table its incredible network of talent and operational resources to help any company achieve their content goals, especially when it comes to athlete storytelling.”

For more information on Tellright, see or follow us Facebook, Twitter, and Instagram.

About telling right
Toldright is the first on-demand production resource of its kind, transforming the video industry, empowering businesses of all sizes to tell great stories with an end-to-end solution that has accessibility, efficiency, unparalleled value and amazing content. With our exclusive “neighborhood” of 1,600 fully audited production and content creators across the country, including Emmy and Oscar winners, tellright has the flexibility to provide 5-star experts to meet the needs of any project. Founded by world-class industry leaders, well-known brands such as ESPN, Tiger Woods Foundation, NFLPA, LPGA, Twitter, Showtime, Adobe, Citi, Xerox and Dell trust tellright. For more information on Tellright, see

About Vertus Ventures
Vertus Ventures is a Jacksonville, Florida based investment group that works with small and medium-sized companies to develop growth potential. Drawing on over 45 years of private equity, banking and equity management experience, they create value by helping companies with skilled management teams and unique product or service advantages identify opportunities to accelerate growth and optimize profitability. By providing investment capital and growth expertise, they work with founders to develop and fund strategies that transform industries and have a positive impact on communities.

Via OneTeam partners
Made in November 2019, OneTeam Partners is a joint venture between the NFL Players Association (NFLPA), the MLB Players Association (MLBPA) and RedBird Capital Partners. OneTeam helps athletes maximize the value of their naming, image, and image rights by transforming the way athletes interact with companies in four industries: group licensing, marketing, media, and venture. OneTeam serves a variety of commercial business interests on behalf of the NFLPA, MLBPA, MLSPA, the US Women’s National Team PA, the WNBPA, and the US Rugby PA. To learn more, please visit

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